INTERNATIONAL PARTNERS
Bring Italian Women’s Wellness to Your Market
in vitae is an Italian nutraceutical brand dedicated to women’s everyday wellbeing, combining Italian lifestyle, specialist formulation expertise and a contemporary approach to natural supplementation.
ABOUT IN VITAE
Italian by Origin.
International by Vision.
Born in Italy, in vitae was created around a clear idea: supporting women’s wellbeing through products that combine nature, scientific research and the Italian culture of living well.
Our approach goes beyond individual ingredients. We focus on formulations designed around real everyday needs, with particular attention to quality, balance and the synergy between selected components.
Today, our ambition is to bring this vision to women beyond Italy through carefully selected international partnerships.
Made in Italy
A brand developed in Italy and rooted in the country’s culture of quality, wellbeing and lifestyle.
Women-Focused
A focused nutraceutical portfolio created around recognisable areas of women’s everyday wellbeing.
Specialist Network
Product development is supported by specialised scientific and manufacturing partners within the Italian nutraceutical ecosystem.
International Outlook
A brand designed to grow through selected importers, distributors and retail partners in international markets.
PARTNERSHIP VALUE
Why Partner
with in vitae
We believe a successful international partnership requires more than a product catalogue. It requires a clear brand identity, a recognisable positioning and products that can be communicated simply and effectively to consumers.
in vitae combines Italian nutraceutical expertise with a contemporary women’s wellness identity, creating a proposition designed to work across retail, ecommerce and modern consumer channels.
A Distinctive Italian Proposition
in vitae brings together nutraceuticals, women’s wellness and the emotional value associated with the Italian lifestyle.
A Clear Product Architecture
Our portfolio addresses specific and easy-to-understand areas of wellbeing, helping partners communicate the range clearly to their customers.
Research & Production Expertise
Our products are developed within a specialised network supporting research, formulation and manufacturing.
A Contemporary Consumer Brand
Our positioning combines scientific credibility with modern lifestyle communication across digital, ecommerce and retail environments.
SCIENCE & MANUFACTURING
Developed Within the Italian Nutraceutical Ecosystem
Italy has developed a strong nutraceutical industry built around specialised research, formulation expertise and manufacturing know-how.
in vitae operates within this ecosystem through specialised scientific and manufacturing partnerships, allowing us to combine a defined brand portfolio with the flexibility required to approach different international markets.
LOCAL MARKET SUPPORT
Ready for International Markets
We can support our international partners with packaging, product information and marketing materials adapted to local languages, together with commercial support for market development.
Where appropriate and commercially viable, selected adaptations to product formats or formulations can also be evaluated together with our scientific and manufacturing partners.
OUR PRODUCT RANGE
A Focused Portfolio for Women’s Everyday Wellbeing
Our core range is built around recognisable areas of women’s wellbeing, combining clear consumer positioning with formulations developed within the Italian nutraceutical ecosystem.
The portfolio is designed to provide international partners with a coherent and easy-to-communicate range, suitable for retail, ecommerce and specialised wellness channels.
WOMEN’S BODY CARE
Cellulite
A targeted formula developed for women’s daily wellness routines focused on skin appearance and body care.
DAILY WELLBEING
Draining
A daily formula designed to complement wellness routines focused on fluid balance and a lighter feeling.
BEAUTY FROM WITHIN
Hair and Nails
Nutritional support developed around the everyday beauty and wellbeing needs of hair and nails.
LIFESTYLE & BALANCE
In Linea
A formula created to complement weight-management and balanced lifestyle routines.
PARTNER PROFILE
Who We Partner With
We are interested in developing long-term relationships with partners who understand their local market and can represent the in vitae brand with the same attention to quality, positioning and consumer experience that we apply in Italy.
Importers & Distributors
Partners with established access to nutraceutical, pharmacy, wellness or specialised retail channels.
Retail & Ecommerce Partners
Selected operators looking for a differentiated Italian women’s wellness brand with a clear and contemporary positioning.
Strategic Market Partners
Companies with strong local knowledge and the ability to develop the brand sustainably within their market.
INTERNATIONAL PARTNERSHIPS
Let’s Explore Your Market Together
Are you interested in introducing in vitae to your market? Tell us about your company, distribution network and country. Our team will be pleased to discuss potential cooperation and provide further information about the brand and product portfolio.
EXPORT CONTACT
For distribution, import and international partnership enquiries.